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Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. by Tony Rossell, Marketing General Inc. Learn about planning a vendor showcase and revenue-generating potential. Quick hits Why a membership renewal notice is not an invoice. | Ready to veg a bit?

Revenue 256
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Association Brain Food Weekly: 7.9.21

Reid All About it

Charlene Li believes you need order to create change —not what you picture when thinking about innovative organizations. Another example of wishful thinking disguised as conventional wisdom: Claire Cain Miller at the New York Times says there’s no evidence that chance meetings at the office boost innovation. Order and change.

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Association Brain Food Weekly: 11.10.17

Reid All About it

According to the ASAE Foundation study on information technology (IT) maturity levels at associations, only 9% of associations were found to be truly innovative. Why aren’t associations more innovative when it comes to tech maturity? How do more innovative associations overcome this challenge? What’s holding us back?

DC 150
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Association Brain Food Weekly: 9.10.21

Reid All About it

Learn about common email mistakes to avoid, content strategy and targeting tactics, and best practices for copywriting and copy placement. Presenters: Higher Logic’s resident email marketing experts, Beth Arritt and Vivian Swertinski. Host: Virginia Society of Association Executives. More info/register. Wed 9/15 at 1 p.m.

Strategy 195
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Association Brain Food: 12.9.22

Reid All About it

If the answer is better email performance, you’re in the right place. We’ve assembled a crack team of Validity Email Strategists who help email marketers across the world solve their trickiest email challenges. Drive Deeper Member Engagement While Growing Non-Dues Revenue (NDaP Expert Series). 1 CAE credit.

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Membership Marketing Blog: Fundraising with Social Media

Membership Marketing

” Social media is still in its infancy compared to other more mature marketing channels, but over time we will see innovative approaches that will help it become part of a predictable and projectable marketing tool. Email This BlogThis! And give your remarks on email marketing book. new markets. (1).