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Lean Methodology: Before and After

Association Success

How I adopted the innovative start-up strategy for the benefit of my association. We created a simple report based on this information and circulated it in an email marketing campaign to people who were set to take the test in the following months. I first read The Lean Startup by Eric Ries in 2013. The rest will follow.

Project 68
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Membership Marketing Blog: Fundraising with Social Media

Membership Marketing

” Social media is still in its infancy compared to other more mature marketing channels, but over time we will see innovative approaches that will help it become part of a predictable and projectable marketing tool. Email This BlogThis! And give your remarks on email marketing book. Test marketing. (18).