Email Marketing Member Engagement Strategy Virginia 
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APRIL 12, 2024
Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. More info/register. 1 CAE credit.
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JULY 9, 2021
Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Fri 7/9 at 12 p.m.* – Strategy First, Software Next. Improve Your Email Engagement with a Conversational Email Strategy.
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FEBRUARY 12, 2021
Break Down Barriers to Early Engagement. Learn how to determine the best new member on-boarding process for your organization, increase new member engagement immediately, measure the short and long-term results of your on-boarding process, and find emails or processes that are not working optimally and make adjustments accordingly.
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NOVEMBER 10, 2017
If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.
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DECEMBER 9, 2022
Moderator: Heather Story, consultant, Volunteer Strategies. B2B2C: Connecting to your Members’ Customers (Nonprofit Conversations with Cecilia Sepp, CAE ). If the answer is better email performance, you’re in the right place. Bill West, Chief Credentialing Solutions Officer, Cornerstone Strategies. Host: Fridays@4.
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