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Gamification: member organizations play for keeps

YourMembership

She is currently pursuing her Bachelors of Science Degree in Internet Marketing through Full Sail University. She’s a Florida native who spent her summers on Anna Maria Island. __. Before joining YourMembership.com, Leni worked for Marriott International as a Spa Manager at the Renaissance Vinoy Resort and Golf Club.

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To Increase Member Retention, Rate and Score Engagement

Associations Now

The decline is not really cause for alarm, says Edward Wendling, global marketing director for ASI, but it could serve as a wake-up call for associations focused squarely on membership retention. Wendling says a lot of associations fail to connect the dots between member retention and engagement. Grading Engagement.

Dallas 66
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Association Brain Food Weekly: 2.5.21

Reid All About it

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. Community manager survey.

San Diego 370
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[Infographic] The Power of Audience Segmentation

Higher Logic

Good marketing delivers relevant content. Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types.

Texas 214