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Digital Natives or Digital Immigrants: Who Should Lead the Social Media Charge for Your Association?

Portage Group

Whether you are doing it yourself, adding social media to the role of your marketing person or hiring a dedicated social media manager, here are five criteria to consider for this important role: 1. A misaligned social media campaign could be ineffective at best.and disastrous at worst. those over 25.

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Association Brain Food: 12.15.23

Reid All About it

He saw the idea in action at the Social Media Market World conference. Host: Volunteer Managers of Central Iowa Fri 12/15 at 4 p.m. At Texas SAE’s Association Leadership, Miguel Neves of Skift Meetings describes a human way to boost event networking: networking ambassadors. Gen Z and subscriptions. More info/register.

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GrowthZone | ChamberMaster Customers Recognized at 2023 ACCE Annual Convention

GrowthZone

It was shot with cell phones, edited and then posted on the chamber’s social media channels, shared in its email newsletter, as well as on their local newspaper’s website and other locations. The video submitted in the competition was produced entirely by chamber staff.

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After Scandals, Nursing Home Group Pushes Social Media Policies

Associations Now

Recent incidents involving nursing home employees who mocked residents on social media have prompted the American Health Care Association to boost its focus on social media policies. Social media has the potential to change industries in completely unexpected ways. Enforcement hasn’t been easy.

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Social Media and Shiny Object Syndrome

Associations Now

Resist the urge to jump head first into social media. Find out how two association marketers developed a streamlined social media strategy for their national and affiliate offices to complement and enhance their overall marketing plan.

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For Member Onboarding, Think Outside the Inbox

Associations Now

A lot of people are on social media these days,” she says. “So, Getting social with the onboarding process is something that the Air Conditioning Contractors of America does every month with its Facebook and Twitter accounts. The Iowa Lean Consortium took that approach last year. — ACCA (@accausa) April 11, 2019.

Iowa 89
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Association Brain Food: 12.8.23

Reid All About it

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Host: Volunteer Managers of Central Iowa Fri 12/15 at 4 p.m. Member app. Bulletin describes how a member app helps you nurture member engagement. Member retention. More info/register.

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