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Association Brain Food: 8.25.23

Reid All About it

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. Get yourself a bag of dough from the market. Please take three to five minutes of your time to help with this research. Membership trends.

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Association Brain Food: 1.26.24

Reid All About it

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

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Association Brain Food: 1.19.24

Reid All About it

Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Here’s some help for marketing more effectively to younger generations.

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Ryan Davis, CEO of CINC Systems, on Accepting the Unknown

AvidXchange: Association Management

It refers to the implementation of technology across the business, making internal processes more efficient and customer experiences more satisfying through digitization. In some organizations, employees may be resistant to digital transformation as it can change the nature of their roles and day-to-day tasks. 03:55 RYAN DAVIS Yeah.

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Associations Live: Brett Favre and Credibility

Associations Live

Its the first Tuesday of August, and as folks in my neck of the woods (Minnesota) have learned, if Brett Favre sticks his head out of Hattiesburg, Mississippi and sees that he isnt the focus of the news, well get six more weeks of speculation about his career. marketing. (7). Technology. (59). Brett Favre and Credibility.

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Is Your Newsletter a 98-lb Weakling? : Off Stage

Off Stage

By and large, the WAV group articles are about important industry stuff—trends, technology, economy. As agents continue to SPAM consumers with drip marketing newsletters, they undermine their relationship with the very customer they worked so hard to attract. The new and growing consumer problem is Junk eMail in the Inbox.