Golden's Rules for Association

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Stay focused on mission

Golden's Rules for Association

The new president of the national, not-for-profit organization urged his membership to remember: “The [organization] we passionately love is hardly some cumbersome, outmoded club of sticklers, with a medieval bureaucracy, silly … rules on fancy letterhead, one more movement rife with squabbles, opinions and disagreement.”

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The Future of Membership?

Golden's Rules for Association

My thesis: volunteerism not membership is what makes our organizations unique; membership is a means to an end; the metrics we use to judge membership success are all wrong; and the […]. The Nature of Associations'

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Radical orthodoxy

Golden's Rules for Association

It is something of a commonplace to refer to associations as a kind of family or even to think of our mission-driven efforts as in some ways similar to a religion: an effort to organize like-minded individuals who share a common cause … a cause that is integral to both who they are as individuals [.].

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Review Gate

Golden's Rules for Association

There is the parent organization, the opera company, that delivers the core value to its membership (audience). Give the Metropolitan Opera credit. When its leadership screws up, they do it on a truly operatic scale. The Met is a nonprofit, structured in a manner not unlike many associations.

Review 100
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ASAE Key Award

Golden's Rules for Association

. “The Key Award honors the association CEO who demonstrates exceptional qualities of leadership in his or her own association, and displays a deep commitment to voluntary membership organizations as a [.].

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Why these things matter

Golden's Rules for Association

Chances are that if you are reading this, you consider yourself an association professional and you appreciate the tremendous good that associations do for society. You are probably also concerned about some of the issues impacting associations, and maybe even support advocacy by groups like ASAE to address them. But do you ever involve the [.].

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Looking into the congressional crystal ball

Golden's Rules for Association

Associations have garnered their share of attention from the Hill in the last year, but no one expected a thoroughly gridlocked Congress to actually get anything done about it … at least until after the election. And after that? Read my latest commentary in AssociationTRENDS to learn why I don’t think any of the association [.].