MultiBriefs
AUGUST 24, 2021
For example, an organization with a potential member of 1,000 that has 600 members represents at 60% market share. If an organization represents less than 50% market share or is experiencing a continuous decline, alarm bells should go off. An organization wants to recruit members that add influence and will be involved.
Reid All About it
MAY 3, 2019
The weekly list of free educational events and resources for the association community… View from our campsite in the Superstition Mountains Wilderness east of Phoenix. It’s frustrating to have member and event attendee data spread out across the organization in different databases. Tips to Extend Your Event’s Reach and Revenue.
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Reid All About it
JUNE 21, 2019
This methodology helps you identify and solve the problems that are costing your organization revenue, attention, engagement, time, and/or relevance. Organizer: ASAE Technology Professionals Council. Association websites compete with for-profits, media, and even other associations for eyeballs, mindshare, and even revenue.
Association Briefings
MARCH 30, 2021
Like a phoenix rising from the ashes, there’s been a resurgence in the use of enewsletters. And like a phoenix rising from the ashes, there’s been a resurgence in the use of enewsletters, even among brands and big box retailers that have not traditionally embraced them. Organizations need to actively work to attract visitors.
Reid All About it
SEPTEMBER 18, 2020
Fri 9/18 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. This series of 15-minute videos cover hot topics and issues related to 501c organization management.
Reid All About it
MARCH 5, 2021
Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management.
Reid All About it
MAY 29, 2020
This series of 15-minute videos cover hot topics and issues related to 501c organization management. Organizer: ASAE Government Relations and Advocacy Professionals Advisory Council. Organizer: Robert Taflinger. In cases of cancelled/postponed events, associations are struggling to find ways to save sponsorship revenue.
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