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SCD Group: Why Content is Gold for Associations & Nonprofits

SCD Group

.” Images, text, video, audio, animation and illustration assets can all be reshaped, stretched, mashed up and rendered anew across blogs, websites, video channels, eBooks, white papers, tradeshow displays and more ( see 42 ideas for using content ). Strategy | Content | Discovery. No comments: Post a Comment. Newer Post.

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Membership Marketing Blog: Solutions to a Declining Membership

Membership Marketing

Systems thinkers refer to this principle as ‘leverage’ Tackling a difficult problem is often a matter of seeing where the high leverage lies, a change which – with a minimum of effort – would lead to lasting and significant improvement. Unleash the Power of Market Testing in your Membership Recruitment.

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Romancing Customers with Compelling Content

Slice-Works

Content marketing is not an infomercial and it is also not dead or a dying strategy. Do they read articles or white papers more than email? Refer back to your main point and the readers reward throughout your content to eloquently guide your reader from each point. Content must be substantive, real, relevant and timely.

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