Pop-Up Events: The Next Trend for Associations?
Associations Now
MAY 27, 2016
Think pop-up events and shops are only for big brands? Your association could benefit from these buzzy, short-term events as well. But, just in case you’re unfamiliar, a pop-up can be a shop, a restaurant, a collection of shops, or an event that opens quickly in a temporary location and only for a limited amount of time.
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