Aaron Wolowiec

DECEMBER 16, 2014

The 2014 State of Digital Marketing in Associations benchmarking study was administered mid-October through mid-November, with membership associations holding the largest response rate. Almost 90 percent of associations include an e-mail newsletter in their digital marketing portfolio, but only 41 percent use an e-mail preference center.

Marketing 100

Marketing Social Media Content Report 100

Higher Logic

SEPTEMBER 15, 2016

CXPA and Higher Logic launched the CXPA Community on May 13, 2014. After the CXPA Community launched in 2014, CXPA continued to use another vendor for its corporate website. The mentoring module from Higher Logic was a good solution that wouldn’t burden staff time – it was an easy sell for the leadership team. "My

Certificate 120

Certificate Texas Resources Member Experience 120

Velvet Chainsaw

JULY 23, 2015

Some of them came from my discussions with Dr. Will Thalheimer who delivered a similar presentation at PCMA Education Conference 2015. The Brilliant Report Newsletter by Annie Murphy Paul (2013). Make It Stick: The Science Of Successful Learning by Brown, Roediger III and McDaniel (2014). Kirschner (2015).

Education 40

Education Conference Certificate Course 40

Higher Logic

DECEMBER 22, 2015

Matthew Coffindaffer , CAE, Manager, Volunteer Relations, ASAE: The Center for Association Leadership (ASAE). In 2014, ACUHO’s board reevaluated the association’s committee work and the online community concept came up—we launched in June 2015. A lot goes into our weekly e-newsletter, too. That’s a real bump in revenue.

Social Media 120

Social Media Library Resources Guidelines 120