Aaron Wolowiec

JANUARY 19, 2016

So it’s not really a surprise that associations continue to struggle with effective communication, according to Naylor’s 2015 communication benchmarking study. More than one-half of respondents have optimized their websites for mobile, while more than one-third have done so for newsletters and blogs for mobile. But let’s face it.

Communications 100

Communications Social Media Newsletter Video 100

Aaron Wolowiec

DECEMBER 16, 2014

The 2014 State of Digital Marketing in Associations benchmarking study was administered mid-October through mid-November, with membership associations holding the largest response rate. Almost 90 percent of associations include an e-mail newsletter in their digital marketing portfolio, but only 41 percent use an e-mail preference center.

Marketing 100

Marketing Social Media Content Report 100

Slice-Works

NOVEMBER 5, 2015

A San Francisco Startup two-years in the making, Meerkat hit the streets of Austin, TX at South by Southwest (SXSW) in March 2015. Consequently, they swiftly embraced change as the needs of their audience adapts, requiring the technology to morph and change with them. The core of Meerkat’s brand is their community. That’s right.

Organization 28

Organization San Francisco Social Media Austin 28

Slice-Works

NOVEMBER 5, 2015

A San Francisco Startup two-years in the making, Meerkat hit the streets of Austin, TX at South by Southwest (SXSW) in March 2015. Consequently, they swiftly embraced change as the needs of their audience adapts, requiring the technology to morph and change with them. The core of Meerkat’s brand is their community. That’s right.

Organization 28

Organization San Francisco Social Media Austin 28

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. According to the report, email volume rose nearly 12 percent from 2014. Remember that newsletter I referenced? So…what are your thoughts?

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. According to the report, email volume rose nearly 12 percent from 2014. Remember that newsletter I referenced? So…what are your thoughts?

Marketing 140

Marketing Email Marketing Newsletter Report 140

Higher Logic

DECEMBER 22, 2015

Megan Keane , Membership Director, NTEN: The Nonprofit Technology Network (NTEN). Bethany Lister , Community Program Manager, NTEN: The Nonprofit Technology Network (NTEN). In 2014, ACUHO’s board reevaluated the association’s committee work and the online community concept came up—we launched in June 2015.

Social Media 120

Social Media Library Resources Guidelines 120