Membership Marketing

JUNE 25, 2014

It is my pleasure to announce the release of the 2014 Membership Marketing Benchmarking Report. The 2014 Report includes new questions related to social media usage, email frequency and open rates, and who pays membership dues (individuals or companies). 2014 Benchmarking Survey'

Report 40

Report Marketing Survey Social Media 40

Higher Logic

JANUARY 29, 2019

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

Member Engagement 257

Member Engagement Strategy Tools Content 257

Reid All About it

OCTOBER 6, 2023

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. Association staff retention.

Revenue 256

Revenue Certificate Tools Innovation 256

Higher Logic

MAY 4, 2016

Often, we say a member is engaged when they have a complete profile, regularly log into the community, and interact by posting in discussions, uploading materials, writing blog posts and any other activities you want them to do. Engagement and enthusiasm extends offline, as well.

Member Engagement 120

Member Engagement Recruiting Recruitment Content 120

YourMembership

APRIL 24, 2014

Last week we shared the most noteworthy association management concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. This event provided an Xcellent platform for YourMembership.com customers, employees and industry thought leaders to connect, engage and grow.

Marketing 150

Marketing Social Media Resources Content 150

Associations Now

MAY 14, 2014

The Community Roundtable (The CR)—the community for community managers—published the 2014 edition of its “ State of Community Management ” report a few weeks ago, and it focuses on the key elements that mark success in “mature,” or best-in-class, online communities. Sound familiar? CEO Participation.

Leadership 40

Leadership Class Committee Report 40

Holly Duckworth

JUNE 23, 2014

Summer 2014 Reading List: Each summer I find many of my association leaders “check out”. Here is the 2014 Leadership Solutions International Summer recommended reading list. Blog Recommended Reading' They take the summer off. A few might ask me for what book I am taking on my vacation. Yes you read that correctly, a week.

Leadership 28

Leadership Recruiting Recruitment Price 28