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Time to get in the game. There’s a game being played?

YourMembership

Last week we hosted our monthly Thought Leadership Webinar , featuring a whitepaper published by Association Laboratory entitled Looking Forward 2014: An Environmental Scanning Whitepaper for the Association Industry. In a recent online poll, 83 percent admitted they would be actively looking for a new position in 2014.

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A Recipe for Renewal: Optimize Your Renewal Rate and Grow Your Numbers

Higher Logic

Their satisfaction and renewal is good for your organization because these happy members create content, champion your organization and recruit new members. Not only did we discover a definite increase in engagement when members could reply to a discussion via email, but we saw a change in engagement preferences.

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Why Building Teams Doesn’t Always Result in Teamwork

Associations Now

Indeed, Associations Now put the question to CEOs directly in 2014, asking them how best to manage a culture of seemingly perpetual multitasking. All the advice is valuable, but I’m particularly taken with how Nancy Aebersold, executive director of the Higher Education Recruitment Consortium, approaches the issue.

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Turn Your Social Media Goals Upside Down

Association Adviser

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. percent agree); member recruitment (10.8 The Digital Metrics Field Guide: The Definitive Reference for Brands Using the Web, Social Media, Mobile Media, or Email (ARF 2014). Rappaport, Stephen D.,

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Friday Buzz: Another Tech Industry Diversity Headache

Associations Now

“By becoming more transparent with our employee data, open in dialogue throughout the company and rigorous in our recruiting, hiring, and promotion practices, we are making diversity an important business issue for ourselves.” — TRAVIS Inc A/V (@TRAVISInc) July 24, 2014. Jesse Jackson, a noted civil rights icon.

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Study: Most Nonprofits Do Content Marketing, But How Well?

Associations Now

Content marketing is all the rage these days, and nonprofits—which are definitely not lacking in good stories—are jumping into it with both feet. That’s according to 2014 Nonprofit Content Marketing Benchmarks, Budgets, and Trends [PDF], a new report by the Content Marketing Institute and Blackbaud.

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Online Communities Reap Benefits From Volunteer, Executive Leadership

Associations Now

The Community Roundtable (The CR)—the community for community managers—published the 2014 edition of its “ State of Community Management ” report a few weeks ago, and it focuses on the key elements that mark success in “mature,” or best-in-class, online communities. Sound familiar? CEO Participation.