MemberClicks

OCTOBER 27, 2023

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Why is Video Marketing So Effective for Associations? Currently, 137.4K

Video 52

Video Marketing Recruiting Recruitment 52

Higher Logic

JANUARY 29, 2019

By consistently keeping members engaged, you won't just attract and keep more members , you'll have leverage to push through legislative wins, the ability to promote your advocacy agenda, and an increase in event attendance and other types of revenue. Despite its importance, member engagement is a fairly elusive concept. The best approach?

Member Engagement 257

Member Engagement Strategy Tools Content 257

Forj

MARCH 2, 2021

Now associations have started to realize that the same software-as-a-service application can help them connect more effectively with their members and provide much of the same functionality as an association management system (AMS). While the company doesn’t provide specific counts, in 2014, Salesforce reported that it had 1.5

Association Management 91

Association Management Price Software System 91

Leading Learning

MAY 24, 2022

Software-as-a-Service (SaaS) was established well before 2007—Salesforce, the company that put SaaS on the map, was founded in 1999—but it took a while for its impact to really be felt broadly, particularly in learning businesses. The E-learning Cost Cliff. See this ReviewMyLMS post for more on the cost to create e-learning.

Course 101

Course Video Cost Certificate 101

Associations Now

DECEMBER 3, 2014

If you’re stumbling over two of the biggest acronyms in e-learning, you’re in luck. Can’t tell a learning management system from a learning content management system? — Digitec Interactive (@digitec) December 3, 2014. — Steven Perlberg (@perlberg) December 3, 2014.

LMS 40

LMS Social Media Learning Management System System 40

Association Adviser

NOVEMBER 19, 2013

To help your figure out where to devote your tech energies for 2014 and beyond, we reached out to some of the association world’s best technology minds for guidance. Association CIOs say it hasn’t taken long for e-commerce—the web-based sale of products and services—to become essential for supporting non-dues revenue.

Technology 60

Technology Social Media Ohio Louisiana 60