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Kids Skate Free: Association-Managed Cause Marketing Campaign

SCD Group

Kids Skate Free represents a great example of a locally-initiated, association-managed cause marketing campaign that benefits a struggling industry. It demonstrates how associations can use cause marketing to enhance their members while benefitting a cause. It was able to recruit FedEx as a sponsor.

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Association Subculture: Diversity in Association Management - the.

Association Subculture

Diversity in Association Management - the Association Subculture Weighs In. We have not established a formal body of knowledge or developed the relationships we need to have in the K-12 and post-secondary community in order to raise awareness about our profession as a career. association. (25). communications. (4).

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Monday Buzz: The State of Nonprofit Newsletters

Associations Now

Some early newsletter insights emerge from the 2015 Nonprofit Communications Trends Report. “Forty-two percent plan to send it monthly in 2015, and 19 percent plan to send it more often than that.” Plus: a new tool designed to “unlock the potential of voice.” Then read through the full list here.

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Digital Transformation: It’s All About Culture

Leading Learning

Recruit your team. Improve your culture management. For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about. She speaks and writes frequently on a variety of topics in association management.

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Associations’ Social Media Confidence Grows

Associations Now

Associations around the globe are more self-assured than ever when it comes to social media, according to the third “ Social Media Impact Study ” from association management and communications company Kellen. “In

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PODCAST: The Power of Change with Michael Praeger: Strategy 123’s Cat Carmichael on CAM Industry’s Most Pressing Challenges

AvidXchange: Association Management

Our guest for the first episode of “The Power of Change with Michael Praeger” is Cat Carmichael, the Chief Executive Officer for Strategy 123, a strategic community association management (CAM) consulting company focused on acquisition preparation, increased profitability and creating successful exit strategies and succession plans.

Strategy 130
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Behind China's Great Firewall ? A Social Media Platform Primer.

GlowGlobally

To help associations with their social media campaigns in China, MCI’s teams in Beijing and Shanghai worked together to outline a primer on the world of Chinese social media and the Chinese user market. Social Media in China – an opportunity for associations. billion by 2015. Please note the author of this article Ms.