Remove 2016 Remove Marketing Remove Member Experience Remove millennials
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Five Essential Takeaways from #AskJP

YourMembership

Here are the five essential takeaways you should know: Shifting requires accommodating the millennials entering the workforce. Without question, associations are interested in connecting with millennials as both members and leaders. Millennial needs and wants are different than those of generations past.

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Embrace the Future: How Associations Are Thriving in 2024

Association Freak

REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

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2024 Association Outlook: Embrace the Change

Association Freak

Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Many associations are looking to technology to help them achieve various goals like millennial recruitment and maximizing staff resources. How community helps: Appeal to the next generation of members with a modern community experience. MTI chose online community as a tool for digital transformation. Objection 1: Price.

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Solutions for Your Membership Conundrum

Association Adviser

Mentoring programs benefit members at all career stages. Carl Good , vice president of membership, marketing and business development at the National Roofing Contractors Association (NRCA), said face-to-face interaction with an association is still highly valuable for members. “In Edge Research 2016. . Job opportunities.

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Association Brain Food Weekly: 7.18.16

Reid All About it

Innovation today is moving at light speed and to deliver a world class member experience your association needs to be able to leverage a strong platform to take you there. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Mon 7/18 at 12:30 p.m.

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Challenges Continue, but Membership Stays Strong

Associations Now

Preliminary findings from this year’s Marketing General Membership Benchmarking Report indicate that membership growth is holding its own amid a whirl of challenging external forces. And membership acquisition continues to show strength—45 percent of associations reported an increase in new members, down only slightly from 2016.