Reid All About it
APRIL 19, 2024
In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. By supporting these pairings, associations can foster a learning culture and community. AI for associations.
Eric Lanke
JANUARY 30, 2012
The Mind of the Community. At a recent WSAE meeting I was asked to explain what we meant in our white paper on Innovation for Associations when we referred to the "mind of community." Had I had a copy of the white paper with me, I could have quoted from it directly. Monday, January 30, 2012. image source.
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Reid All About it
JANUARY 26, 2018
Whenever association consultant Elizabeth Engel releases a white paper, I pay attention. No matter the topic, her papers are always interesting and informative. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). Tue 1/30 at 9:30 a.m. –
Higher Logic
MAY 12, 2016
Especially when a big part of your job is communicating to members through email -- depending on your industry and the types of emails you send, what’s considered good open rates can look pretty low. Real-life example: “Hey” -- Obama for America, 2012. Getting people to open emails can be a frustrating, fruitless task. Keep it short.
Associations Now
MAY 17, 2017
Two weeks ago, at ASAE’s Marketing, Membership & Communications Conference , I was struck by an afternoon session led by Sherry Marts, president and CEO of S*Marts Consulting LLC, and Elizabeth Engel, CAE, CEO and chief strategist for Spark Consulting LLC. Diversity and inclusion require more than just lip service.
SCD Group
AUGUST 12, 2012
In fact, from a marketing communications perspective, investment in quality content is better than gold because, unlike gold, the value of quality content to your communications efforts rarely fluctuates or goes down. Quality content offers the same draw power to a marketer’s communications efforts.
GlowGlobally
JANUARY 31, 2014
To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. Have you ever wondered how your association’s brand is perceived specifically by the international community?
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