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Association Brain Food: 11.10.23

Reid All About it

Check out what James Young at Product Community has to say about building and using a community engagement funnel. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters member engagement.

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Association Brain Food: 11.3.23

Reid All About it

GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. Association podcast. At Associations Now, Hannah Carvalho describes how a chapter of the American College of Physicians helped student members launch and run a podcast. Board buy-in on tech. Don’t subscribe? Try this tool.

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Membership Management: 4 Top Ways to Maximize Engagement

Blue Sky eLearn

That said, it’s important to think about boosting member engagement as the best way to set your recruitment strategy up for long-term success.¹. With an engaged member base, word about your association’s value will spread organically, supporting your greater recruitment efforts. Host an in-person event.

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How to develop your association’s strategy for an engaging member experience

Nimble AMS

Your members expect highly personalized and engaging experiences with your association. Here are some important things to consider in your strategy. Want to make sure your members stick around? Consider these tips for creating a member experience that rivals that of today’s leading for-profit companies.

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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more.

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Tips for Teeing Up a Low-Touch Golf Event

GrowthZone

Follow us on social media for updates. Association software: Ask your software partner what options are available for score tracking. Email a link to the video to your attendees the night of the tournament or make it available through your member information center, push notification, smart text, or member app.

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Trade Association Management: Tools and Tips for Success 

MemberClicks

Trade association management software, for instance, can streamline many administrative tasks, freeing you up to focus more on member engagement and industry advocacy. Ultimately, having a well-thought-out association management strategy is key for any trade association’s long-term success.