Association Value, Case Study, Member Research and Organization

Case Study: In-depth Member Interviews Feed Association’s Strategic Plan

Smooth The Path

NOVEMBER 6, 2016

In preparation for other strategic planning processes the association conducted quantitative member surveys but found the results were not all that actionable because there continued to be so many unanswered questions. Based on this input we outlined two goals for the research project: Understand member’s current challenges.

Case Study

Case Study Project Member Insights Association Value

How to Exponentially Improve Member Engagement at Any Association

Smooth The Path

MAY 7, 2017

The good news is size is not holding associations back. The only thing preventing our association from becoming the top of mind resource, the organization members are trying to figure out how to become more engaged with, and the one members rave to their colleagues about is… Simply, our understanding of members.

Member Engagement

Member Engagement How To Case Study Conference

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Case Study: In-depth Member Interviews Feed Association’s Strategic Plan

How to Exponentially Improve Member Engagement at Any Association

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