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Case Study: In-depth Member Interviews Feed Association’s Strategic Plan

Smooth The Path

In preparation for other strategic planning processes the association conducted quantitative member surveys but found the results were not all that actionable because there continued to be so many unanswered questions. And still could be better – when asked when did you realize the value of the association? Defining goals.

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7 signs of a successful enterprise association

Nimble AMS

A study conducted by McKinley Advisors found that successful associations take time to plan strategically. Study interviewees shared the importance of defined, long-term planning that encompasses the current and future state of the industry and organization. As an association leader, you don’t know what you don’t know.

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How to Exponentially Improve Member Engagement at Any Association

Smooth The Path

The good news is size is not holding associations back. The only thing preventing our association from becoming the top of mind resource, the organization members are trying to figure out how to become more engaged with, and the one members rave to their colleagues about is… Simply, our understanding of members.

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What We’re Scoring When We’re Scoring Engagement

Associations Now

Data is knowledge and knowledge is power, so we’ve sought out these stories to help associations navigate the rather complex endeavor of translating member engagement activity into meaningful metrics. One of our most recent case studies reminds us that “translating” is indeed a vital step in the process.

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Association Brain Food: 2.24.23

Reid All About it

Fri 2/24 at 8 a.m.* – Black Association Executives Networking Breakfast (Tysons Corner VA) Location: Tysons Corner VA. Organizer: ASAE Black Association Executives *All events are online at Eastern Standard Time unless otherwise noted. So, how do you know which channels are right for your event and organization?