Remove Case Study Remove Communications Remove Marketing Remove San Francisco
article thumbnail

Social Media Integrated Campaign Case Study Slam: SSIR Social Media on Purpose Conference

Beth Kanter

Humberto Kam , Director, Online Engagement & Marketing, Monterey Bay Aquarium. James Nickerson , Social Media Strategist, San Francisco Gay Men’s Chorus. Trenton DuVal , Development & Communications Manager, International Development Exchange (IDEX). kanter best rhyming intro ever. fitz350 #SMoP14.

article thumbnail

The Top 5 Lean Startup Resources for Social Good Organizations

Beth Kanter

I was delighted to discover Leah Neaderthal, Co-Founder, Lean Impact who has done amazing work applying lean start up principles to all aspects of nonprofits. Her organization is hosting two Lean Impact, one in December in NYC and one in January in San Francisco (I’m a judge for the San Francisco event). No worries!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Heart and Soul of Lean Impact: A/B Testing Experiments and Validated Learning

Beth Kanter

Here are the simple rules for nonprofit marketers as explained in this article in Social Media Today : Start with a hypothesis. Don’t Over Test: Keep it simple and don’t over do it. Those are some great general principles, but how might you apply this to testing your digital marketing channels if you’re a nonprofit?

article thumbnail

Six Things Nonprofits Should Know About Facebook Ads

Beth Kanter

If after reading these tips, you want to want some more case studies and indepth resources, please see this post: ” How A Small Nonprofit Used Facebook Ads Effectively “ Six Things Nonprofits Should Know About Facebook Ads – guest post by Taryn Degnan. 2. Make every penny count. for your organization.