Beth Kanter

MAY 28, 2014

Humberto Kam , Director, Online Engagement & Marketing, Monterey Bay Aquarium. James Nickerson , Social Media Strategist, San Francisco Gay Men’s Chorus. This was a theme slam where panelists had to share their case study in five minutes or less using a similar format and unique style of delivery.

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Beth Kanter

NOVEMBER 18, 2013

I was delighted to discover Leah Neaderthal, Co-Founder, Lean Impact who has done amazing work applying lean start up principles to all aspects of nonprofits. Her organization is hosting two Lean Impact, one in December in NYC and one in January in San Francisco (I’m a judge for the San Francisco event). No worries!

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San Francisco Resources Organization New York 28

Beth Kanter

JANUARY 28, 2014

Here are the simple rules for nonprofit marketers as explained in this article in Social Media Today : Start with a hypothesis. Establish A Singular Variable: Don’t try to test more than one variable at a time – just pick one thing to test. Here is a case study of Red versus Green.

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Beth Kanter

SEPTEMBER 19, 2012

If after reading these tips, you want to want some more case studies and indepth resources, please see this post: ” How A Small Nonprofit Used Facebook Ads Effectively “ Six Things Nonprofits Should Know About Facebook Ads – guest post by Taryn Degnan. 2. Make every penny count.

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