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How to Build an Online Learning Sponsorship Program

WBT Systems

They will appreciate being seen as an educational resource and not just a revenue source. But before you begin your search for potential sponsors, step back and look at your association’s approach to revenue partners. People love case studies that show how their peers handled an issue.

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So You Think You Know Non-Dues Revenue

Association Adviser

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. 2015. ** 11%. Source: Association Adviser 2015-2016. MSCI’s Weidner agreed. “We

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Build a Journey to Yes Using Marketing Automation

.orgCommunity

What are your current revenue and sales priorities? You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Learn from more great speakers like Aimee at.orgCommunity’s signature event the Innovation Summit on February 28. Develop Themes.

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Digital Transformation: It’s All About Culture

Leading Learning

Your association may claim values like collaboration and innovation. Maybe your commitment to innovation is a little more talk than walk—you say you’re forward-thinking, but people get punished for taking a risk, at least if it doesn’t pan out. For more on how to do all that, download the full white paper for free at [link].

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Membership Marketing Blog: Innovation through Collaboration

Membership Marketing

Innovation through Collaboration. We are always looking for new innovative ways to do things better. So I wanted to share two items that I came across this week that attribute successful innovation to collaboration. First, innovation is collaborative. Where do you find your place to innovate through collaboration?

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The ROI of Online Member Communities

Associations Now

Higher Logic highlights several case studies of associations driving nondues revenue via their online communities in a white paper titled “ Community ROI: Generating New Revenue Streams ” [PDF]. it becomes far easier to prove the ROI of your community efforts,” he writes.

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David Gammel's Web Strategy Report, Volume 2 Issue 2

High Context

Thoughts On Strategy: If you can’t innovate now… If you are unable to innovate your web presence now you never will. The economy is hitting meeting revenue hard in some sectors while programs such as certifications and distance learning are booming for the same organizations. Case Study: Subscriptions vs. Sales.