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The Top 5 Lean Startup Resources for Social Good Organizations

Beth Kanter

Note from Beth: Two years ago while working on a capacity building project for NGOs funded by the Dept of State in the Middle East, I found myself in Jordan and visiting colleague Rami Al Karmi’s start up lab. As a bonus, it also includes a few dozen case studies and some great extra material from Lean Startup conferences.

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The Heart and Soul of Lean Impact: A/B Testing Experiments and Validated Learning

Beth Kanter

Here are the simple rules for nonprofit marketers as explained in this article in Social Media Today : Start with a hypothesis. Don’t Over Test: Keep it simple and don’t over do it. Those are some great general principles, but how might you apply this to testing your digital marketing channels if you’re a nonprofit?