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Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Member engagement. Inclusive marketing. More info/register.

Montana 350
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Association Brain Food Weekly: 8.27.21

Reid All About it

80% of the education offered by the Ohio Society of CPAs (OSCPA) used to be in-person, but the pandemic changed all that, of course. Here’s the surprise: even when in-person returns, their members and attendees say they prefer virtual conferences. Craft the Perfect Member Journey to Keep Your Members Engaged.

Tampa 200
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Association Brain Food Weekly: 9.11.20

Reid All About it

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Virtual Events – How to Keep Your Attendees Engaged. More info/register.

LMS 329
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Association Brain Food Weekly: 6.5.20

Reid All About it

For years, I’ve read about chervil but never saw it in any market. One day at the meat/dairy store at the farmers market, I saw a whole duck in the case and decided to splurge. Hear about some major considerations for online engagement. How to Develop a Successful New Member Onboarding Campaign through Marketing Automation.

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Does Rewarding Engagement Work for Associations?

SCD Group

A few weeks ago, the Southwest Florida Ohio State Alumni Club emailed to say they had two tickets for the Ohio State at Michigan football game. They have a passport program through which your passport is stamped each time you attend one of their member passport events. On average, consumers are members of 7.4

Ohio 40
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Association Brain Food: 2.10.23

Reid All About it

The weekly list of free educational events and resources for the association community… Member engagement. Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Member recruitment. More info/register.

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Personal Relationships and Big Goals Keep AHE’s Sponsorship and Education Programs Healthy

Association Adviser

The AHE team made sure AHE met their exhibiting needs and I made sure our board members engaged them personally and strategically. For example, we hand-delivered to each exhibitor a hand-signed thank you note signed by each board member to thank them for their support. We began in small ways.