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Association Brain Food: 1.12.24

Reid All About it

Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? . More info/register. 1 CAE credit. More info/register.

LMS 266
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Association Brain Food Weekly: 11.20.20

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Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Virtual conference pricing. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Maximizing Revenue through Smart Pricing Strategies.

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Association Brain Food Weekly: 6.25.21

Reid All About it

Virtual conference pricing. The changes made by the American Society for Nutrition to their pricing model are worth noting. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – Revenue Success from Scratch: One Association’s Story. Quick hits. Guest: Sanjay Deo.

LMS 361
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Association Brain Food Weekly: 11.5.21

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Education pricing. Dominic Price, Atlassian ). Publications: How are Societies Approaching Innovation and Revenue Diversification? Hear from leaders in publications at three societies who are all thinking deeply about the challenges of not just revenue diversification, but innovating more widely. When is “free” okay?

Survey 195
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Association Brain Food Weekly: 4.16.21

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How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Organizations are not only seeing deeper engagement, but also increased sales and more diverse revenue streams. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. More info/register.

Revenue 363
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Association Brain Food Weekly: 11.12.21

Reid All About it

The quick way to price your hybrid and virtual events. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Joel Resnik, Chief Revenue Officer, Gather Voices. Quick hits. CAE credits.

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The Market for Adult Lifelong Learning

Leading Learning

In a pre-pandemic article, Forbes reported that the adult learning services market in the United States, both online and offline, was about USD 10 billion as of 2016. While, by its nature, content marketing may not produce revenue directly, it is a huge indirect driver of revenue for the companies and individuals that produce it.