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What Can Community Professionals Learn from Influencer Marketing?

Higher Logic

Imagine your user conference is in Cleveland, and LeBron James sent a tweet, welcoming your customers to his city. Marketers have the same problem - finding ways of getting people to engage with their content. Influencer Marketing Is on the Rise. At its core, influencer marketing is about creating ‘scalable intimacy.’

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Association Brain Food Weekly: 4.2.21

Reid All About it

Mike Murray, Content Marketing Institute ). The possibilities for hybrid events are literally endless, and our resident event experts are ready to share their top 30 ideas rapid-fire style for how you can think differently about your strategy in 2021 and beyond. Presenters: Bill Zimmer, Vice President of Strategy, 360 Live Media.

Revenue 335
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Membership+Marketing+Magazines+ 3 other articles for association executives

SCD Group

Association Membership Marketing: 12 Steps for Success. By Jeangianfagna via Smart Marketing Strategy blog Member acquisition is a constant challenge and a top priority for most trade associations. Membership marketing focused on lapsed members. The Marketing General Inc. Who do you target? But since then?

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Association Brain Food Weekly: 6.8.18

Reid All About it

Email is the overlooked backbone of successful content marketing and SEO strategies. Marketing Land ). From the mainstage to breakouts and exclusive speaker interviews, you’ll feel like you’re right there with everyone in Cleveland. The State of Marketing in 2018: Where We Are & Where We’re Going.

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Association Brain Food: 2.10.23

Reid All About it

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Host: Association Women Technology Champions Speaker: Alice Locatelli, executive driver for digital strategy, Society of Actuaries Tue 2/14 at 12 p.m. – 1 CAE credit.

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Final Stop ASAE Study Mission 09 ? Abu Dhabi, UAE.

GlowGlobally

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. Emerging Market Strategy Seminars – Chicago and DC in August » May. Emerging Market Strategy Seminars – Chicago and DC in August » May. GrowGlobally.org. Membership.

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Ripened Thoughts on the Demise of Vine

Associations Now

The looping-video social network Vine is about to go away, due partly to shifts in Twitter’s strategy and partly to larger changes in the market. The potential of the platform, instead, was left to creators—not those looking for another marketing base. You know, influencer marketing and all that.).