Higher Logic

MAY 29, 2020

Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Looking to personalize and target your email communications strategy to different member segments? Organize volunteering opportunities. Objection 2: Social Media. New Member Acquisition.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

FEBRUARY 22, 2019

Tue 2/26 at 12 p.m.* – The Role of Social Media in Advocacy (Washington DC Idea Swap). Learn how associations can leverage social media to launch successful advocacy campaigns, create effective messaging that resonates with your target audiences, and measure your association’s social media advocacy efforts.

Social Media 170

Social Media DC System Washington 170

Associations Now

MARCH 26, 2019

Social media is becoming increasingly important for member service, but it highlights the many channels customers use for help. Here are some insights to consider within your organization. Some recent insights on the matter worth heeding: You can’t take your time with social media.

Strategy 97

Strategy Social Media Maine millennials 97

Reid All About it

OCTOBER 7, 2016

Since I’ve been on an education kick lately, here’s an example of curation by a for-profit organization. In deciding to audit a tax-exempt organization, the IRS looks at the gap between the tax reported and paid, and the tax the IRS says is owed. – Election & Holiday Email Marketing Extravaganza. 1 CAE credit.

Mooc 205

Mooc Certificate DC millennials 205

Reid All About it

JULY 28, 2017

If your organization has a webinar scheduled in the near future, please send me the link. Find out how to engage students and millennials and lead them to the membership funnel. Creating a Social Media Policy. Learn why a written social media policy is so valuable and how to begin creating one for your nonprofit.

Chicago 150

Chicago Washington DC Social Media 150

Reid All About it

MAY 14, 2021

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Find out how to identify and select the right stories to engage your customers and audiences and entice them to connect with your business or organization. New episodes are posted by 1 p.m. every Monday. Guests: Joy Duling.

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St. Louis Technology Strategy Conference 341

Associations Now

MAY 2, 2016

Check out these three tips to keep your membership thriving as more and more millennials enter the workforce. Plus: How are associations using email these days, anyway? 2016: The Year of Email Marketing – https://t.co/a6uIghYGDr There has been much debate recently over the future of email. Tweet of the Day.

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millennials Email Marketing Social Media Recruiting 40

MemberClicks

APRIL 26, 2022

If you’re like many small- to medium-sized organizations (and even some of the big ones!), you might not have a massive marketing budget to pull from for planning costs. When you pitch sponsorship opportunities to companies, you can promote the chance they’ll have to connect with Millennials and Gen Z. Refine your pitch.

How To 52

How To Cost Proposal Social Media 52

Reid All About it

NOVEMBER 10, 2017

Your promotional and informational emails are no better than anyone else’s unless you give each member what they want. And, unlike other organizations in your member’s world, your association has (and can get) the data to deliver personalized, if not hyper-personalized, content based on their unique wants and needs.”. 1 CAE credit.

DC 150

DC Washington Tools Education 150

Association Briefings

DECEMBER 19, 2020

In an association-based marcom ecosystem, data helps organizations make informed decisions and customize messages to the right audience. Your members - especially your digital-first millennial and Gen Z members - aren’t just wanting an individualized digital experience. They expect it. But what about zero-party data?

Marketing 52

Marketing eBook millennials Cost 52

Beth Kanter

DECEMBER 23, 2013

Observation is not just scanning or browsing, but looking at another organization’s practice with a critical thinking lens and gaining insights. Along with benchmarking – that is comparing your organization’s numbers with an industry average or simply another similar organization or two is great.

Marketing 28

Marketing Social Media millennials Video 28