Reid All About it

OCTOBER 7, 2016

Since I’ve been on an education kick lately, here’s an example of curation by a for-profit organization. In deciding to audit a tax-exempt organization, the IRS looks at the gap between the tax reported and paid, and the tax the IRS says is owed. – Election & Holiday Email Marketing Extravaganza. 1 CAE credit.

Mooc 205

Mooc Certificate DC millennials 205

Associations Now

MARCH 26, 2019

Here are some insights to consider within your organization. If your organization is attuned to a more hands-on customer service strategy, it can be a weird feeling to have to field a response in a Twitter comment or a comment thread on a blog post. Embracing this across an organization could help make social media a true asset.

Strategy 97

Strategy Social Media Maine millennials 97

Higher Logic

MAY 29, 2020

Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Looking to personalize and target your email communications strategy to different member segments? Organize volunteering opportunities. New Member Acquisition. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MAY 14, 2021

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Find out how to identify and select the right stories to engage your customers and audiences and entice them to connect with your business or organization. New episodes are posted by 1 p.m. every Monday. Guests: Joy Duling.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

FEBRUARY 22, 2019

– How to Get Organized Internally to Ensure Corporate Partnership Program Revenue Growth (Alexandria VA). Organizer: Partnerships Professional Network Idea Exchange. Many of yesterday’s young members, the Millennials, have grown in their careers and in their understanding of the value association membership provides.

Social Media 170

Social Media DC System Washington 170

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing.

Revenue 195

Revenue Video Strategy Industry 195

WBT Systems

JULY 24, 2018

MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members. Online education’s role in membership marketing. Email marketing.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

JULY 28, 2017

If your organization has a webinar scheduled in the near future, please send me the link. Find out how to engage students and millennials and lead them to the membership funnel. With marketing being more metric-driven than ever before, the importance of understanding how your organization measures up has escalated.

Chicago 150

Chicago Washington DC Social Media 150

Reid All About it

OCTOBER 12, 2018

In fact, any organization that wants to effectively use its data needs this person on their team: the analytics translator. Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers.

DC 170

DC Las Vegas Washington Review 170

MemberClicks

APRIL 26, 2022

If you’re like many small- to medium-sized organizations (and even some of the big ones!), you might not have a massive marketing budget to pull from for planning costs. When you pitch sponsorship opportunities to companies, you can promote the chance they’ll have to connect with Millennials and Gen Z. Refine your pitch.

How To 52

How To Cost Proposal Social Media 52

Reid All About it

NOVEMBER 10, 2017

Your promotional and informational emails are no better than anyone else’s unless you give each member what they want. And, unlike other organizations in your member’s world, your association has (and can get) the data to deliver personalized, if not hyper-personalized, content based on their unique wants and needs.”. 1 CAE credit.

DC 150

DC Washington Tools Education 150

Higher Logic

FEBRUARY 4, 2020

1 in 3 (32%) of respondents say their organization has no process for measuring engagement. If you’re lacking in the process department, you aren’t alone…. #8. If your association falls into this category, it’s time to get to work assessing the functionality of your tools and strategizing to get a process in place for measuring engagement.

Communications 287

Communications Tips Content Tools 287

Association Briefings

DECEMBER 19, 2020

In an association-based marcom ecosystem, data helps organizations make informed decisions and customize messages to the right audience. Your members - especially your digital-first millennial and Gen Z members - aren’t just wanting an individualized digital experience. They expect it. But what about zero-party data?

Marketing 52

Marketing eBook millennials Cost 52

Reid All About it

MAY 20, 2022

Move your organization from wait-and-see to a chance-to-lead. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. With the average email open rate—across all industries—hovering between 16-20%, it’s time to adopt new strategies and tactics to reach your audiences.

Arlington 41

Arlington Project DC Technology 41

Beth Kanter

DECEMBER 23, 2013

Observation is not just scanning or browsing, but looking at another organization’s practice with a critical thinking lens and gaining insights. Along with benchmarking – that is comparing your organization’s numbers with an industry average or simply another similar organization or two is great.

Marketing 28

Marketing Social Media millennials Video 28

Reid All About it

MAY 11, 2018

If your organization has a free webinar or event coming up, please send me the link. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Get the down low on what exactly GDPR is and what you and your organization should ensure is in place for compliance by May 25, 2018. Tue 5/15 at 12 p.m. 1 CMP credit.

DC 30

DC Washington Project Member Engagement 30

Reid All About it

JUNE 17, 2016

Partner and Chair of the Nonprofit Organizations Practice, Venable LLP. Learn how to amp up your digital fundraising appeals and increase donations with power targeting and superior emails. . – Key Findings from the 2016 Association Email Marketing Benchmark Report. Mishkin, Esq., Tenenbaum (moderator), Esq.,

LMS 150

LMS Raleigh Content millennials 150

Associations Now

OCTOBER 26, 2018

You spend hours on your email marketing strategies, but it’s all for nothing if your emails aren’t being delivered. The SendX blog shares their guide to email deliverability. If you’re a millennial CEO, Forbes explains how to manage experienced executives effectively.

Strategy 71

Strategy Innovation millennials Email Marketing 71

Associations Now

MAY 2, 2016

Check out these three tips to keep your membership thriving as more and more millennials enter the workforce. Plus: How are associations using email these days, anyway? 2016: The Year of Email Marketing – https://t.co/a6uIghYGDr There has been much debate recently over the future of email. Tweet of the Day.

millennials 40

millennials Email Marketing Social Media Recruiting 40