Associations Now

JULY 2, 2019

Digital marketing tools make it easier to test out a member recruitment campaign in real time. At the American Optometric Association, piloting several marketing tactics with chapters first helped inform a national campaign targeted to young prospects. Email marketing. Here’s how the AOA team did it. Social media advertising.

Recruiting 69

Recruiting Recruitment Minnesota Georgia 69

Association Adviser

MARCH 18, 2014

Georgia Society of Association Executives Annual Conference. ASAE 2014 Marketing Membership & Communications Conference. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies.

Idaho 60

Idaho Georgia Directory Texas 60

Association Adviser

MAY 14, 2013

Why Email Newsletters Won’t Die. In this excerpt from her book, Ultimate Guide to Pinterest for Business, marketing and branding expert Karen Leland provides a Pinterest roadmap that will help you drive website traffic, boost your brand and build business. How To Use Big Data For Marketing Without Being Creepy [link].

Georgia 60

Georgia Directory Newsletter Leadership 60

Association Adviser

APRIL 15, 2014

Georgia Society of Association Executives Annual Conference. ASAE 2014 Marketing Membership & Communications Conference. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies.

millennials 60

millennials Georgia Florida Directory 60

Association Adviser

FEBRUARY 18, 2014

Georgia Society of Association Executives Annual Conference. ASAE 2012 Marketing Membership & Communications Conference. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies.

Georgia 60

Georgia Directory California Newsletter 60

Association Adviser

APRIL 16, 2013

Making Your Online Marketing Work: Sharpen Your Focus on This One Thing. If you had to focus on one thing to make your marketing more successful, what would it be? Association Publishing Market Puts Digital In Focus. Georgia Society of Association Executives Annual Meeting. Barry Feldman. Copyblogger. TJ Raphael.

Georgia 60

Georgia Directory Newsletter Revenue 60

Association Adviser

FEBRUARY 15, 2013

9 Marketing Strategies You Must Stop Using—Now. Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. Georgia Society of Association Executives Annual Conference. 14T5cIp #assnchat. Kent Lewis.

Georgia 60

Georgia Directory Newsletter Conference 60