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Association Brain Food: 4.12.24

Reid All About it

Tracy King at InspirEd says Gen Z has different ideas for how they want to learn, work and build a career —and she has the research to back that up. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. SMS marketing. Staff meetings.

Revenue 256
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Association Brain Food: 2.9.24

Reid All About it

In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Michelle Brien at Matchbox shared the results of their research on the value of virtual experiences to associations and their members. They describe how technology can help strengthen your organization’s culture.

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Association Brain Food: 5.5.23

Reid All About it

Corporate learning. Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Amanda Kaiser describes how virtual connections can ease attendees’ anxiety about going to in-person events. When association professionals think about volunteering, members naturally come to mind.

Chicago 205
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How to Validate an Online Course Idea

WBT Systems

New players in the online learning market are bringing fresh ideas to online course development and marketing. They’re making millions of dollars in revenue, so they’re doing something right, for example, knowing how to validate an online course idea. Answering these questions will help you refine your idea. Make no assumptions.

Course 160
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Association Brain Food: 5.12.23

Reid All About it

Learning business. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. Impexium explains how your association and members could benefit from offering a tiered membership model. Newsletters. shares 15 ways to improve your newsletter content and delivery.

Chicago 200
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Association Brain Food Weekly: 2.5.21

Reid All About it

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. How to check for inclusive language in Microsoft Word. Rob Woodgate, How to Geek ). Community manager survey. Quick hits.

San Diego 370
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Association Brain Food: 2.3.23

Reid All About it

The weekly list of free educational events and resources for the association community… Vendor member education. WBT Systems explains why and how to help industry partners get the most value out of their membership. They describe educational programs that will help these member develop relationships and generate more leads.

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