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Association Brain Food: 4.12.24

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TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Corporate marketing budgets are tighter and sponsors are no longer satisfied with logo displays and podium mentions.

Revenue 256
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Association Brain Food: 3.8.24

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Education program marketing. TopClass LMS published another recap from the recent Learning Business Summit. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Humans… so persuadable! Mentoring programs. More info/register.

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Association Brain Food: 8.18.23

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TopClass LMS suggests offering peer-to-peer online learning programs. James Young at Product Community describes three fictitious associations on different tracks for the future —one’s traditional, one’s striving and one’s innovative. Charles Darwin was a geologist when he proposed the theory of evolution.

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Association Brain Food: 3.10.23

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WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Many solutions have been proposed to address this disconnect, including expansion of apprenticeships and online continuing education. and international institutions of higher education, corporations serving the higher education information technology market, and other related associations and organizations. Membership is open to U.S.

LMS 252
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Association Brain Food: 11.24.23

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TopClass LMS explains how an awareness week gives your members a chance to feel good about themselves, the work they do, and their professional community, and attracts the attention of people who might want to learn more or join your industry. Next gen marketing. Have a proposal due, but no new ideas? More info/register.

Arlington 261
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Association Brain Food Weekly: 10.9.20

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Luring members/customers to your LMS. WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS. Host: Personify.

Utah 370