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Iowa Builders Group’s New Endowment Targets Industry Skills Gap

Associations Now

A new endowment launched by Master Builders of Iowa will fund innovative solutions to close the industry’s skills gap and bring younger workers into the construction field. This week, Master Builders of Iowa announced the launch of MBI Works, a $5 million endowment to fund new resources for career education and workforce recruitment.

Iowa 51
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University of Iowa Eyes Plan to Combine Alumni Association, Foundation

Associations Now

For years, the University of Iowa treated its foundation and its alumni association as separate entities. But now UI is rethinking its strategy—and looking to combine the two groups. Similar examples of this kind of merger helped along the decision-making process in Iowa.

Iowa 40
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Association Brain Food: 12.8.23

Reid All About it

Mark Lowry at Association Analytics shares helpful member retention strategies. The Data Bunch will cover must-have insights and strategies from data governance to analytics. Explore practical tips and strategies to initiate your data hygiene journey. Bulletin describes how a member app helps you nurture member engagement.

Strategy 276
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Association Brain Food Weekly: 6.18.21

Reid All About it

Effective Strategies for Leveraging Local Media to Advance Advocacy Efforts. Hear the panel’s insights on the importance of media advocacy and how to effectively incorporate local media engagement into your association’s overall lobbying strategy. Sue Ramsett, Vice President and General Manager, KWQC TV-6, Davenport, Iowa.

LMS 369
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For Member Onboarding, Think Outside the Inbox

Associations Now

She says it’s possible to reach new members in a variety of ways and argues a multi-pronged strategy works best for new-member onboarding. A lot of associations are developing new welcome strategies that make members feel part of something more special.”. The Iowa Lean Consortium took that approach last year.

Iowa 89
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Digital Natives or Digital Immigrants: Who Should Lead the Social Media Charge for Your Association?

Portage Group

Strategy and Marketing Experience. Your social media ''person'' will be responsible for promoting and growing your association online - They better have their ducks in a row when it comes to strategy and marketing. those over 25. A misaligned social media campaign could be ineffective at best.and disastrous at worst.

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Opening the Door to Government Members

Associations Now

Some groups are reexamining their membership strategies to bring down that barrier. Professionals who work in government remain critical for many associations, says Cindy Adams, president and CEO of the Iowa Society of CPAs. Complaints about the barrier to entry have been echoing around the Iowa statehouse.

Iowa 40