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Marketing Resources for Associations and Small Businesses

Association Navigator

Here are some good marketing resources for your association or professional services firm. The organizations and consultants below offer a variety of materials including books, blogs, webinars and consulting that have inspired me to think differently about marketing. As Daniel Pink might say, “we’re all in marketing now.”.

Resources 100
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Why Strategic Training Matters for Capacity Building

Leading Learning

The point is, there’s no surefire way to build capacity in any organization through learn-as-you-go education. Every organization—business, nonprofit, or government—has a heroic origin story. Consider why your organization is critical to its beneficiaries. What you need is systematic training for capacity building.

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Association Brain Food: 6.24.22

Reid All About it

Leadership training. WBT Systems suggests associations revamp their leadership training programs to serve two purposes: teaching the skills members need for volunteer leadership and for leading or collaborating on a remote team at work. It’s a good start, for sure, but you know your market segments best. Quick hits.

Video 39
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Develop Your Skills: 5 Resources for Nonprofit Professionals

Achieve

There is a greater demand for master’s degree-qualified leadership in the nonprofit sector, and it’s ideal when a leader has a master’s degree specific to nonprofit management rather than an MBA or a degree in organizational leadership. . helps volunteers be more independent and efficient when helping out your organization. .

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5 Types of People Who Need Nonprofit Fundraising Training

Achieve

Nonprofit leadership. It is essential that all nonprofit leadership get the full basics of fundraising training. For the same reasons as leadership staff, many are just reluctant. As board members, they have a fiduciary responsibility for the organization. as they function as ambassadors for your organization.

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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least. The schedule for the games is key to preparing for the games,” Tokyo organizing committee president Yoshiro Mori said.

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Daily #COVID19 Updates for Association and Events Professionals – What You Need to Know

AssociationChat

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least. The schedule for the games is key to preparing for the games,” Tokyo organizing committee president Yoshiro Mori said.