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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. . More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 256
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Eric Lanke: The Mind of the Community

Eric Lanke

Member Engagement. They are the one in the board meeting, hearing directly from the volunteer leaders, and frequently not about what they want in the short term but instead about their vision of the future and the broad strategies needed to create it. But the meeting planner or the newsletter publisher? Eric Lanke.

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Eric Lanke: Why Innovation is Hard

Eric Lanke

Member Engagement. At the end of it, we made the following commitment: Each of us will commit to a specific objective in our own organization that increases our use of co-creation or participatory decision-making in program development of strategy setting. Provocative Proposals for Change. Member Engagement. (9).

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Association Brain Food: 8.19.22

Reid All About it

Game-Changing Email Strategies to Dominate the Inbox in Q4. Join our panel of industry experts as we take an all-encompassing look at conference sustainability and find the answers you need to build a more sustainable conference strategy. 15 Ways to Optimize Your Newsletter. Tue 8/23 at 12 p.m. More info/register. Host: ExOrdo.

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How to increase association revenue with event volunteers

Nimble AMS

With more event sponsors, your association could reconsider its event strategy and lower the ticket price, thus boosting the number of event attendees and your revenue. Find event sponsors through email campaigns or a monthly newsletter. Try sharing analytics or key performance indicators that showcase attendee engagement.

Revenue 78
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How to increase association revenue with event volunteers

Nimble AMS

With more event sponsors, your association could reconsider its event strategy and lower the ticket price, thus boosting the number of event attendees and your revenue. . Find event sponsors through email campaigns or a monthly newsletter. Promote upcoming event sponsorship opportunities with your existing members.

Revenue 129