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Association Brain Food: 10.6.23

Reid All About it

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” The organization’s outgoing treasurer describes the financial situation as “dire.” Host: Professionals for Association Revenue Wed 10/11 at 11 a.m. Association deathwatch. Content marketing. CMP credit.

Revenue 256
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Association Brain Food: 10.20.23

Reid All About it

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.

Maryland 272
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Association Brain Food Weekly: 5.14.21

Reid All About it

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Find out how to identify and select the right stories to engage your customers and audiences and entice them to connect with your business or organization. New episodes are posted by 1 p.m. every Monday. Guests: Joy Duling.

St. Louis 341
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Association Brain Food Weekly: 5.21.21

Reid All About it

Because of pandemic-induced change, Dave Lutz of Velvet Chainsaw Consulting says, “Conference organizers have an opportunity to make changes that would have been more difficult to sell up the ladder in the past.” Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist.

San Jose 369
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Association Brain Food Weekly: 7.14.17

Reid All About it

WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. If your organization has a webinar scheduled in the near future, please send me the link. Discover strategies to become “future wise.” 1 CAE credit.

Chicago 166
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Find More Meaning in Your Metrics

Associations Now

Back in July, we took a look at how the “moneyball” strategy in baseball was being felt in ticket offices of Major League Baseball clubs and what associations could learn from it for their own “ticket” (i.e., What is the increased revenue of an organization that hires a person with your certification?

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Why Strategic Training Matters for Capacity Building

Leading Learning

The point is, there’s no surefire way to build capacity in any organization through learn-as-you-go education. Every organization—business, nonprofit, or government—has a heroic origin story. Consider why your organization is critical to its beneficiaries. What you need is systematic training for capacity building.