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How to Drive Engagement with Data-Driven Email Campaigns

Association Briefings

Heck, in 2009 – 38 years after the first email was sent – the Wall Street Journal put its epitaph in print: “Email has had a good run as king of communications. Now, I would definitely agree that the email of 2009 is certainly dead. Who knew that something so trivial would revolutionize the way we communicate. But its reign is over.”

How To 52
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6 Reasons Why an Enewsletter is a Must-Have for an Association’s Communication Plan

Association Briefings

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. Final Thoughts Enewsletters aren’t new.

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Taking a Fresh Look at Association Sponsorships

Association Adviser

The approach for generating revenue outside of membership dues is no exception. Very few organizations escaped the economic downturn of 2008-2009 and the slow-growth mindset that still follow us today. Newsletter advertising. Here’s a partial list of the more common NDR components: Annual sponsorships. Website advertising.

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Reaching Out To Global Markets Through Meetings & Events.

GlowGlobally

global association strategy, regional planning and local infrastructure to grow your business. The following post was written by Ajay Bhojwani, MCI director of association management, consulting and congresses for MCI Middle East in Dubai and published in ASAE’s Global Link newsletter, July 2010. GrowGlobally.org. Membership.

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The Best Opportunity - Membership Marketing Blog

Membership Marketing

Last year, I wrote an article for the Avectra Academy newsletter. ► 2009. (69). 2009 Benchmarking Survey. (12). Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Non-Dues Revenue. (1). Publications. Tuesday, January 19, 2010.

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Membership Marketing Blog: Improving Attendance using Content.

Membership Marketing

Thursday, December 10, 2009. • He launched a conference web site and drove prospects to it using a weekly conference e-newsletter. Darryl Walter, Tips for Promoting your Annual Conference, DMAW Marketing Advents, December, 2009, page 7. at Thursday, December 10, 2009. ▼ 2009. (69). Speaking Engagements.

Content 40
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Membership Marketing Blog: Improve Response by Testing Email.

Membership Marketing

Tuesday, December 8, 2009. • Inside: [hot topic in your newsletter you think will get the most opens] • Save $200: [insert event here] Early Bird Registration Ends [insert date here]” What are your best performing subject lines? at Tuesday, December 08, 2009. ▼ 2009. (69). Cost of Wrong Strategy.