2014 Communications Content Recruiting 
Association Adviser
JULY 15, 2014
Content Marketing Traits that are Crucial to Success. Content Marketing Forum. Communicating with the Next Generation. Board Recruiting Never Sleeps. The post Best of the Web – July 2014 appeared first on Association Adviser. 5 Boring Companies with a Fascinating Social Strategy. Uri Bar-Joseph.
Reid All About it
OCTOBER 6, 2023
Another take on the young professional recruitment challenge comes from James Young of Product Community. The writing has been on the wall for a long time—follow the link in the story to the 2014 memo written by a former ED. Content marketing. Content marketing. Next gen membership #2. Association staff retention.
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MemberClicks
OCTOBER 27, 2023
Video content has been growing in popularity. Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more. The demand for video content is growing. That number has now jumped to 91%.
Higher Logic
APRIL 18, 2017
of the US population volunteered in 2014. Budgets rarely cover everything we want to do and recruiting volunteers is one way your association can meet more of its goals. For example, if a volunteer is new to your industry, you could put them in charge of your online community as a moderator or content curator.
Higher Logic
JANUARY 29, 2019
If you're involved in community management, you've likely heard of the 90-9-1 principle. The numbers represent speculated percentages of online engagement, with 90 percent of participants only viewing content, 9 percent responding to content, and 1 percent actively participating in the creation of new content.
Associations Now
DECEMBER 9, 2013
While 92 percent of respondents to a recent survey said they use content marketing, nearly three-quarters of those polled rated their efforts middling to ineffective. Content marketing is all the rage these days, and nonprofits—which are definitely not lacking in good stories—are jumping into it with both feet.
Association Adviser
MAY 20, 2014
There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. Social media strategy is much greater than merely nudging or bribing your members to share, tweet or follow your content and calling that engagement. percent agree); member recruitment (10.8
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