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Best of the Web: April 2014

Association Adviser

We Can’t All Blame Ourselves: Why Millennials Need to Pull Their Own Weight. Regardless of change and differences in generation styles, there are areas where it’s still appropriate to expect Millennials to conform to traditional ethics and hard work. Association Leadership. May 19-21, 2014. May 28-31, 2014.

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Social Media ROI in Dollars & Cents – Your Questions Answered

YourMembership

Last week we held YourMembership’s November Thought Leadership webinar Social Media ROI in Dollars & Cents , with Ben Martin, CAE, noted speaker and Chief Engagement Officer for Online Community Results. In another poll more than 90 percent agreed that to attract younger members they would need a strong social networking strategy.

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The World of Opportunities for AMCs: A YM Perspective

YourMembership

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. The loss of leadership vital to the health of the organization. The leadership of these organizations find it difficult to move away from the “status quo” mentality that no longer serves their member’s best interests.

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Better Listening, Better Leadership

Associations Now

A new book by New York Times leadership columnist Adam Bryant shares CEOs’ lessons for success. Early 2014, for me, is overstuffed with new leadership and management challenges. What are your strategies for making sure the people you work with get heard and feel respected? Take heed: Close listening is a big deal.

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Friday Buzz: Better Engagement Behind the Scenes

Associations Now

Mission or vision — Which drives your #association strategy? link] #leadership #assnchat #MultiBriefsOC. — MultiBriefs (@MultiBriefs) April 2, 2014. If your association is reworking its strategy, it might be good to clear up what matters more—a strong vision or a strong mission. Clear Vision Boosts the Mission.

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Friday Buzz: Better Engagement Behind the Scenes

Associations Now

Mission or vision — Which drives your #association strategy? link] #leadership #assnchat #MultiBriefsOC. — MultiBriefs (@MultiBriefs) April 2, 2014. If your association is reworking its strategy, it might be good to clear up what matters more—a strong vision or a strong mission. Clear Vision Boosts the Mission.

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Best of the Week: 8 readings for association professionals

SCD Group

How to Create a Mobile-First Content Marketing Strategy By Devika Girish via Content Marketing Institute A recent study by Nielsen and Google suggests that 77 percent of mobile searches are performed at work or home — areas where a PC is also likely to have been available. Additional readings of the week will depend on what is out there.