Remove 2014 Remove Recruiting Remove Revenue Remove Strategy
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Association Brain Food: 10.6.23

Reid All About it

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” The writing has been on the wall for a long time—follow the link in the story to the 2014 memo written by a former ED.

Revenue 256
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Disruptive Advocacy Strategies

Potomac Core

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.

Strategy 100
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Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Here’s why ACS recruited some of college basketball’s top coaches to their team. As we were thinking about a way to engage for donations, we started with the consumer insight that people are really interested in how coaches recruit. Basketball coaches tend to be a passionate bunch, known for their bursts of inspiration. The Coaches v.

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I Wasn’t Kidding, LinkedIn is Moving Fast

YourMembership

At the start of 2014, much of the news about the changes on the horizon for the job market was promising, especially for associations with a job board strategy for their members and organization. That attracts more users, which attracts more recruiters. And recruiters are coming to find candidates for their open positions.

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Doubling Down on Association Career Centers

YourMembership

In February, we discussed how social media giant LinkedIn would be a disruptive force in the job board market in 2014. Sharing LinkedIn’s job board strategies and tactics provided a new perspective about what associations should consider for their own job board initiatives. We’re betting on it!

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Refocusing on Jobs and Education in 2015

YourMembership

At the beginning of 2014 we started a conversation on the importance of a career center strategy for associations, especially in light of social networking giant LinkedIn’s aggressive efforts to become the leading online job board aggregator. So where are we at the start of 2015?

Education 150
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The Risk of Not Owning Your Online Brand

YourMembership

While on the surface it might seem like a good idea since their LinkedIn group has over 5,000 members, a recent news story about the social media giant might give anyone reason to pause and reconsider that strategy. LinkedIn generates revenue through three main channels – talent solutions, marketing solutions, and premium subscriptions.