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Association Brain Food Weekly: 1.10.20

Reid All About it

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. In this Wired article, Dr. Esther Ngumbi and Dr. Brian Lovett discuss the need for exhausting, expensive, and exclusive science conferences to modernize and provide some ideas for improvement. 1 CAE credit. . 1 CAE credit.

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Association Brain Food Weekly: 7.23.21

Reid All About it

Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement. What should you do to recruit more members, increase your renewal rates, and grow your membership? Antonia Luna, Senior VP Branch Network & Support Services, California Coast Credit Union. Host: ASAE. Tue 7/27 at 11 a.m. CAE credit.

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New Staff Roles for Meetings and Events

Associations Now

Here’s one I learned about last week while attending the Exhibition & Convention Executives Forum : attendee recruiter. Lippman made his case for adding the position: “We all know attendees are required for meetings to even exist and then thrive—bringing in money and serving as ambassadors for recruiting others to attend in the future.

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Beyond Testimonials: How to Unearth Great Member Stories

Associations Now

In an article she coauthored for the California Society of Association Executives in 2011 [PDF], Silverman outlined seven types of stories, ranging from “Founding” stories to “Memorable Member Experience” stories to “What We Stand For” stories. Please share in the comments.

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