Association Success

OCTOBER 26, 2020

By 2025, Millennials will account for 75 percent of the American workforce. These organizations are failing to build a pipeline; they lack a dedicated campaign to appeal to and engage, Millennials and GenZ members. Tip: Don’t relegate younger members to social media. Allow them to have a voice right away.

millennials 78

millennials Recruiting Recruitment Committee 78

Reid All About it

NOVEMBER 23, 2018

MemberSuite describes a new approach to sponsorship that treats companies as revenue partners. This is the second article in The Aging Workforce series at the Harvard Business Review—I mentioned the first article in last week’s post. The same old sponsorship program isn’t going to cut it for long. Blue Avocado ). RSVP/more info.

DC 170

DC Video Washington Strategy 170

Reid All About it

SEPTEMBER 15, 2017

This Fortune article explains five ways businesses are already using blockchain. – Advocacy in a Social Media World. Explore how associations have become catalysts for change by using social media platforms—and members—to promote key issues to legislators, regulators, and the public. I’d wager “no.”

Raleigh 203

Raleigh Arlington Social Media DC 203

Associations Now

AUGUST 22, 2017

After spending years investing in writing and traditional journalism, there seems to be a shift to something much different by many of these outlets—short, interactive clips of momentary information, designed to both do well on social media and better serve advertisers. Your Audience Isn’t General.

Video 64

Video millennials Social Media Revenue 64

Associations Now

FEBRUARY 23, 2017

Employee engagement on social media can have wide-ranging benefits for your association. But official organization accounts aren’t the only way that the public learns about your association through social media. The American Marketing Association calls this the “social media multiplier effect.”

Social Media 60

Social Media millennials Leadership Revenue 60

YourMembership

APRIL 14, 2015

online article: “In a world of constant change, the fundamentals are more important than ever. As a reminder, YM’s next Thought Leadership Webinar to be held on April 22nd, titled Are You Ready for When Millennials Take Over? ” As Collins was quoted in a subsequent “Inc.”

millennials 150

millennials Course Recruiting Recruitment 150

Associations Now

SEPTEMBER 5, 2017

Millennials, now the single largest demographic group, are generally comfortable with these changes and aren’t necessarily eager to continue with business as usual. Social media is an absolute boon to building pre-event buzz. Cut These Non-F&B Costs to Maximize Revenue.

Cost 76

Cost Social Media millennials Revenue 76

Association Adviser

SEPTEMBER 19, 2013

Instagram boasts 150 million users and is one of the fastest growing social media platforms. Associations are adopting Instagram to engage and educate members, show highlights from successful events and advocacy work and to generate non-dues revenue. The beauty of Instagram is the fun simplicity of sharing images.

Communications 60

Communications Atlanta Discount Social Media 60

Association Adviser

MARCH 17, 2014

In response to this challenge, some associations have made impressive gains in their adoption of technology, particularly in the areas of mobile, social media, video, online learning, connectivity and more. I checked in with two of my millennial colleagues to get their take. They don’t even need a computer. No surprise there.

Texas 60

Texas Video millennials Revenue 60

SCD Group

DECEMBER 30, 2012

These articles might help you through boring holiday football games! Part 1: Framing the Pricing Picture: Revenue, Risk and Registration: The first article in the series examines issues related to managing financial risk. I’m guessing only when you’re clicking a link in an email or in social media.).

Discount 40

Discount Social Media Video Price 40

Association Adviser

FEBRUARY 7, 2018

Three Essential Ways to Promote Your Campaign with Social Media, advice from John Haydon, Chief Heretic and Pyrotechnician, Inbound Zombie, Inc. Attracting Millennial/Young Professional Supporters. To quote Steal Like a Fundraiser (the whitepaper on which this article is based): It’s easy to get lazy.

Social Media 70

Social Media Recruiting Recruitment Software 70

Reid All About it

NOVEMBER 10, 2017

I must admit I exceeded 140 characters a few times already but only to add a bit of commentary to articles I shared. Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. 1 CAE credit. Location: Washington DC. More info/register.

DC 150

DC Washington Tools Education 150

Association Adviser

FEBRUARY 7, 2018

Three Essential Ways to Promote Your Campaign with Social Media, advice from John Haydon, Chief Heretic and Pyrotechnician, Inbound Zombie, Inc. Attracting Millennial/Young Professional Supporters. To quote Steal Like a Fundraiser (the whitepaper on which this article is based): It’s easy to get lazy.

Social Media 62

Social Media Recruiting Recruitment Software 62

Association Adviser

MAY 14, 2013

” Thanks to social media, 4G, iProducts, broadband, wireless, the cloud, Big Data, Skype and apps, we’re now more connected than ever. ” So, perhaps it’s no shock that “Burnout Busters” was one our most widely read articles during the past year. See Underwood’s article about video in today’s issue.

Technology 60

Technology Video Social Media Georgia 60

Association Adviser

JUNE 27, 2018

million budget to generating $40 million in revenue as well as managing project teams of more than 50 people. There’s an effort to say, “Well, Millennials want to be involved in this type of program,” but there’s no real data behind Millennial preferences in associations that differs from other age segments.

Certificate 60

Certificate Class millennials Resources 60

Reid All About it

MARCH 16, 2018

The authors of this Harvard Business Review article about the gig economy surveyed 65 freelancers (including consultants) about their lives. How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media? It’s so spot on. 1 CAE credit. 1 CMP credit.

eBook 46

eBook Social Media DC Content 46

Reid All About it

NOVEMBER 18, 2022

In her article for Naylor’s Association Advisor, she suggests how to assess and pare down your ever-growing list of programs and audiences. Millennials are changing what it takes to succeed in sales , says Lindsay Ellis at the Wall Street Journal (no paywall). . Association and B2B sales. Association Executive Symposium. CAE credits.

DC 43

DC Education Technology Washington 43

Reid All About it

MARCH 13, 2020

With it, I can read ASAE and Association Now articles as well as Collaborate discussions on my phone. Meanwhile, many Gen Z and Millennials are still trying to get a handle on the whole adulting thing. Unlike social media platforms, you own this audience. 6 Non-Dues Revenue Opportunities Hidden in Your AMS.

DC 44

DC Washington Revenue Communications 44

SCD Group

JANUARY 6, 2013

I’ve read (and/or scanned) thousands of pages of blogs, tweets and articles (from HBR, FastCompany, Forbes, WSJ, USA Today). Associations traditionally (as in pre-social media) developed and implemented programs and services that the volunteer boards and/or professional staff conceived and implemented. This worked/works great!

System 40

System Social Media Content Cost 40