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The Power of Video for Associations

Association Navigator

I’m a presenter at ASAE’s Annual Meeting in Dallas, August 11-14. ASAE is the American Society for Association Executives, also known as ASAE – The Center for Association Leadership. Jeff is a strategic communications and marketing consultant, loaded with energy and creativity. Sergey Kamshylin / Shutterstock.com.

Video 100
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Committed to community: CAI ready to respond to challenges and opportunities

Ungrated

RISING INSURANCE COSTS Many of the nation’s community association insurance markets have been hammered by rising claims —whether because of hurricanes in the East, severe weather in the Midwest, or disastrous wildfires in the West. What challenges and opportunities await CAI over the next few years? Photo by Brian Adams.

Dallas 70
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SCD Group: Integrated Marketing Tip for Associations and Nonprofit.

SCD Group

Integrated Marketing Tip for Associations and Nonprofit Organizations. Shared by Betsy Wintringer, Director of Marketing, Association Management Center. Before you begin digital marketing, consider the desired outcome when developing a social media strategy and make sure it aligns. Tuesday, July 31, 2012.

Tips 40
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Grow Globally: Finding Ways to Reach New Customers and Members

GlowGlobally

The program design included an interactive discussion on Becoming Cross Culturally Competent as well as advise on various topics such as: finding the right partners, leading into markets with products versus membership, and selling products in new markets, among others. . Reaching Out To Global Markets Through Meetings & Events.

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We’re All In Sales Now

Association Navigator

This is the title of a great article in the new issue of Associations Now about Daniel Pink’s forthcoming book. The article touches several of my favorite subjects: sales, marketing, and effective associations. It’s written by Kristin Clarke, a business journalist and editor for ASAE.

Dallas 100
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Association Subculture Reflects on ASAE 2011 in St. Louis

Association Subculture

Peter Sheahan was a great choice with a high energy presentation. We managed to avoid any Candy Spelling-esque debacles and Dallas incorporating volunteers into their 2012 video was really good. We managed to avoid any Candy Spelling-esque debacles and Dallas incorporating volunteers into their 2012 video was really good.

St. Louis 100
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Association Subculture: So, Turd Blossom is Keynoting for ASAE

Association Subculture

One a group exercise to develop a six word memoir for association management where we got to chat, get to know each other and create together (our table came up with "Strategic plan done. Dallas will tell its own story in August. Creativity in Association Management - Are You the Roadblock? Still on shelf.")

Dallas 100