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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

Video content has been growing in popularity. According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Video is everywhere and there’s a good reason why. Why is Video Marketing So Effective for Associations? Currently, 137.4K

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Association Brain Food: 11.10.23

Reid All About it

Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Explore innovative strategies to revitalize a nonprofit board, rekindle enthusiasm, and re-engage members in the organization’s cause.

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6 Instructional Design Approaches to Capitalize on in 2021

Leading Learning

As we’ve designed custom digital courses over the years, we’ve learned some of the most effective instructional design approaches that any association, training company, or other learning business can implement. There is a research-backed strategy for maximizing information retention and keeping learners engaged: microlearning.

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Association Brain Food Weekly: 9.23.16

Reid All About it

The tools to minimize time and maximize impact are housed in your association management system (AMS) and learning management system (LMS). Hear lessons learned from associations that have creatively leveraged existing data sources to gain useful insights into their membership and industries.

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A Guide to Building Successful Nonprofit Membership Programs 

MemberClicks

Two considerations are: Leadership Strategy: Consider if staff or volunteers will helm the program. This will build the foundation for a multichannel marketing strategy aimed at attracting the members your program is built for. You can include photos, videos, and links to event registrations that will engage your members.

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Association Brain Food: 10.7.22

Reid All About it

On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too. She provides several instructional strategies to keep in mind when developing educational events and programs. Host: American Marketing Association.

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Association Brain Food: 10.21.22

Reid All About it

Speakers: Jimbo Clark: Let’s Get Phygital: Engaging Beyond the (Video) Box! This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Speakers: Amanda Simons, Principal, Sustainability Consultant, Honeycomb Strategies. More info/register. Mon 10/24 at 1 p.m. –

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