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Association Brain Food: 10.27.23

Reid All About it

TopClass LMS highlights distinctive site features from several excellent examples. Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Ask Me Anything: Marketing Automation Learn about marketing automation. Orthodox beliefs. Strategic partnerships.

LMS 256
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Association Brain Food: 1.19.24

Reid All About it

TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Post-program campaigns.

Revenue 256
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Association Brain Food: 3.1.24

Reid All About it

TopClass LMS shares another recap of a session from the Learning Business Summit. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Advertising. Have you heard of Connected TV (CTV) advertising ? 1 CAE credit.

Education 256
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How to Create a Culture of Learning at Your Association

WBT Systems

46 percent more likely to be first to market. Millennials don’t just want learning opportunities, they expect them. Dedicate library space in the office where employees can read, find books, and gather for book club discussions. At Patreon, employees receive a reading stipend to spend on one or two books per quarter.

How To 155
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Association Brain Food: 2.23.24

Reid All About it

I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. I’m hoping to somehow. Learning subscriptions.

DC 261
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Associations and the Vision Thing

YourMembership

We were looking for a Big Hairy Audacious Goal (BHAG) – a term coined in 1994 by Jim Collins and Jerry Porras in their best selling book, Built to Last: Successful Habits of Visionary Companies. For others, our recent acquisition of LMS provider Digital Ignite was the start. They want to dominate the job board market.

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The Many Benefits of Selling Online Education to Corporate Members

WBT Systems

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Companies won’t have to invest in course development, instructional designers, or an LMS.

Education 155