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You’ve Got to Read This: December 6, 2011

Reid All About it

Back in August, Ed Rodley, an exhibits professional at the Museum of Science in Boston, wrote about Dealing with Your Cognitive Load. In this brilliant post Jamie Notter, author with Maddie Grant of must-read book, Humanize , points out that social media is just a wave knocking down a corner of your sand castle.

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Moneyball and Management Innovation

Jamie Notter

Moneyball and Management Innovation. It’s written by Olivier Blanchard, author of the book Social Media ROI and the Brandbuilder blog. Olivier is talking more specifically about how companies are struggling to do social media well because they fundamentally misunderstand how the game has changed. Consulting.

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Association Brain Food Weekly: 3.25.22

Reid All About it

Because I used 3 pounds of boneless pork shoulder (aka Boston butt), I doubled the marinade/sauce ingredients—and added a hefty amount of spicy sambal oelek to the mix. As digitization continues to reshape advertising and marketing, it’s time for associations to embrace content innovations and consumer retargeting marketing campaigns.

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Friday Buzz: What’s Separating Your Association From Younger Members?

Associations Now

To help push things along, Kaiser recommends building innovations that create value for potential members. “When we launch these new innovations we improve that value equation,” she explains. “If our innovations are indeed the solutions young members need to solve their problems, word will travel.

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INBOUND Conference: A Sample Agenda for Customer Marketers

Socious

HubSpot’s 2016 INBOUND conference is coming up fast and next week most of us will be hopping on a flight to Boston to attend. So as our ability to control our messaging, our channels, and our product innovation decreases, the last currency on which we can rely to create real enterprise value is our brand. Alec Baldwin.

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6 great membership crowdsourcing examples

Optimist Consulting

Firstly, I just wanted to start off with a definition of crowdsourcing from crowdsourcingweek.com: Crowdsourcing is the practice of engaging a ‘crowd’ or group for a common goal – often innovation, problem solving, or efficiency. The Institution of Engineering and Technology (IET). Diabetes UK.

Examples 100
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6 great membership crowdsourcing examples

Optimist Consulting

Firstly, I just wanted to start off with a definition of crowdsourcing from crowdsourcingweek.com: Crowdsourcing is the practice of engaging a ‘crowd’ or group for a common goal – often innovation, problem solving, or efficiency. The Institution of Engineering and Technology (IET). Diabetes UK.

Examples 100