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Social Media Integrated Campaign Case Study Slam: SSIR Social Media on Purpose Conference

Beth Kanter

Last week, I had the pleasure of designing and facilitating the ultimate social media practitioner panel at the Social Media on Purpose Conference hosted by Stanford Social Innovation Review. James Nickerson , Social Media Strategist, San Francisco Gay Men’s Chorus.

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Getting Ready for the MIX Mashup

Jamie Notter

Next week, Maddie and I will be in San Francisco for a one-day conference called the MIX Mashup. What I love about this Mashup (and the MIX site in general) is that it is overflowing with examples from the real world of companies that are shaking up traditional management and succeeding. Social Media. Consulting.

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The Heart and Soul of Lean Impact: A/B Testing Experiments and Validated Learning

Beth Kanter

Here are the simple rules for nonprofit marketers as explained in this article in Social Media Today : Start with a hypothesis. In the example above, you would test posting the same link with the embedded link tool and without it. It offers specific examples of what to test and mini-case studies.

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Six Things Nonprofits Should Know About Facebook Ads

Beth Kanter

If after reading these tips, you want to want some more case studies and indepth resources, please see this post: ” How A Small Nonprofit Used Facebook Ads Effectively “ Six Things Nonprofits Should Know About Facebook Ads – guest post by Taryn Degnan. 4. Test, track, modify.

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The Networked NGO in India

Beth Kanter

This was the launch of a peer learning group called “ The Networked NGO ,” based on the ideas in my book, The Networked Nonprofit. The four-day intensive face-to-face training was for senior level staff and their social media staffers. Networked NGOs and Social Media Integrated Into Organizational Communications.

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E-Mediat: Reflections from the Conference in Fez, Morocco

Beth Kanter

Both conference marked the end of an 18-month capacity building program that trained more than 220 NGOs in Jordan, Lebanon, Morocco and Tunisia on how to use social media effectively to advance civil society goals. These sessions were focused on sharing best practices and tips for using social media effectively.

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An Interview With Facebook’s Libby Leffler: Facebook and Nonprofits

Beth Kanter

If you work in nonprofits and social media, you are likely to be seeing a lot of more of Libby as she will is doing a lot more speaking about Facebook and Nonprofits. There are a number of helpful best practices and awesome examples that we share with nonprofits when asked about the best ways to build a supporter base on Facebook.