Beth Kanter

MAY 28, 2014

Last week, I had the pleasure of designing and facilitating the ultimate social media practitioner panel at the Social Media on Purpose Conference hosted by Stanford Social Innovation Review. Humberto Kam , Director, Online Engagement & Marketing, Monterey Bay Aquarium. kanter best rhyming intro ever.

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Beth Kanter

JUNE 14, 2013

Note from Beth: Two years ago on this blog, Porter Gale published a guest post asking “ Can Social Media Save Lives? ” and described how Amit Gupta was leveraging his network and social media to find a bone marrow match. Social Media is Saving Lives. How’s That for ROI? by Taryn Degnan.

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Beth Kanter

JANUARY 28, 2014

Here are the simple rules for nonprofit marketers as explained in this article in Social Media Today : Start with a hypothesis. Here are the simple rules for nonprofit marketers as explained in this article in Social Media Today : Start with a hypothesis. Here is a case study of Red versus Green.

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Beth Kanter

DECEMBER 16, 2013

H ere’s a case study from Taryn Degnan is the interactive marketing manager at Common Sense Media about their recipe for successful content. There’s a running joke within our marketing team about “going viral.” Taryn Degnan is the interactive marketing manager at Common Sense Media.

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Beth Kanter

SEPTEMBER 19, 2012

If after reading these tips, you want to want some more case studies and indepth resources, please see this post: ” How A Small Nonprofit Used Facebook Ads Effectively “ Six Things Nonprofits Should Know About Facebook Ads – guest post by Taryn Degnan. 2. Make every penny count.

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