Associations Now

MARCH 24, 2016

Serious event planning is underway for events around the Republican National Convention in Cleveland this July. Politics aside, the 2016 Republican National Convention , taking place in Cleveland in July, presents some unique challenges for event planners. Expand your social strategy. Links for Your Day.

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Associations Now

DECEMBER 6, 2016

The National Football League in recent weeks has arguably earned more attention for its unusually tight social media policy than anything happening on the field. The league is starting to reverse course, but it nonetheless remains a great example of how not to manage a social strategy. Yes they do.”. TOUCHDOWN BROWNS!

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Associations Now

JULY 19, 2016

Use your social media presence to attract new member leads for your organization—but don’t forget the strategy. In fact, when it comes to social strategy, a few more steps are needed to turn your plan into something that drives new membership, advises Brie Ragland, social media account manager at MultiView.

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Higher Logic

APRIL 20, 2017

Imagine your user conference is in Cleveland, and LeBron James sent a tweet, welcoming your customers to his city. In other words, it’s a way of finding someone outside your company who has klout within your audience and using their social status to engage members or convert prospects. Do you think your customers would be excited?

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Associations Now

JULY 18, 2016

The buzz around this year’s Republican National Convention has been weird, with Donald Trump’s influence in Cleveland putting political mainstays in an odd spot. The goal of the strategy, according to Haller, is “to engage with Democrats and Republicans who may not be in Cleveland.”. Body Language Fluency.

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SCD Group

OCTOBER 28, 2013

Raising Awareness Through Newsjacking By Lori Halley via Wild Apricot blog In our lightening-paced, globally connected world teaming with social media memes, 7 second video clips and 140 character news bytes, how can you get attention and keep your non-profit or your cause top of mind? Who do you target? Your C-level doesn’t buy in.

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Associations Now

NOVEMBER 1, 2016

The looping-video social network Vine is about to go away, due partly to shifts in Twitter’s strategy and partly to larger changes in the market. Social networks are frustrating. The impending shutdown of Vine certainly wasn’t expected by many social media fans.

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